TH Capital

One-time · $197

A 30-page written audit of your blog, social, and review presence.

We pull your site, your last 30 social posts, and your review corpus. We score each surface against the same 12-point quality engine that drives our subscriptions. You get a written report with ranked fixes — not a generic checklist.

Scope

Blog (≤20 articles), social (last 30 posts), reviews (last 90 days).

Turnaround

48 hours from intake to PDF. Real Sonnet pass + founder review.

Output

Ranked-by-impact fixes, scored 1–10, with example rewrites.

What you actually get

  • Quality score per surface

    Each of blog, social, and reviews graded against our 12-point rubric (originality, voice consistency, trust signals, structural fit, etc.).

  • Top-3 fixes per surface, ranked

    Not a list of 40 things. The three changes per surface that move the needle most, with effort estimates and example rewrites.

  • Voice profile draft

    A 1-page voice card we'd hand to a writer (or ourselves) tomorrow — locked from your existing content.

  • Competitor delta

    One direct competitor pulled and scored on the same rubric so you see exactly where the gap lives.

  • 48-hour turnaround

    Intake form → 48 hours → PDF in your inbox + a portal link. Founder reads every report before it ships.

How it’s different from a free audit

Free audit

One surface, automated, generic. Useful for getting a number. Not a plan.

$197 audit

All three surfaces. Sonnet 4.6 written pass + human founder review. Ranked, prioritized, with example rewrites.

If, after reading the report, you decide to subscribe to any TH Capital service tier, the $197 is credited toward your first month — just reply to the delivery email.